AWJ donates 2% of all profits to the Malala Fund

Each year the 12th of July is Malala Day! The day to draw awareness to Malala Yousafzai herself, her achievements, her charity, Malala Fund which supports womens’ rights to education and empowerment globally.


Her book “I am Malala” (source)

Malala, born in Pakistan in 1997, is an empowering and inspirational strong woman who courageously spoke out publicly in favor of women’s education, defying the Talibans rules, resulting in her being a target and tragically being shot on October 9, 2012 when she was just 15.

She miraculously survived, but the tragedy did not at all slow down her mission. She continued to fight for women's rights to be educated all over the world as soon as she recovered: in 2013, she founded the Malala fund with her father and received the Nobel Peace Prize in 2014 at the young age of 17 for rolling-out women empowerment programs around the world, only two years after she was shot. 

To date she is the youngest person ever to have received this prize! Which de facto makes her one of the most famous women empowerment brands in the world. Her father, Ziauddin Yousafzai, a teacher, was the founder of a mixed school in Pakistan and believed in educating girls – a dangerous belief back in 2012 in certain provinces of Pakistan.

This young woman is an inspiration to me because she managed to make a change at such a young age! I think she is extremely smart and well-spoken. She is very knowledgeable about female education statistics worldwide and in a video interview with Emma Watson she explains very well why women empowerment is important and how women's empowerment will lead to social development, promote economic stability and sustainable development. I am truly inspired by everything about her and what she is doing for gender equality.

Angela Wozniak Jewellery donates 2% of profits to the Malala Fund 

In support the Malala Fund and her cause, I have decided to help raise money for the Malala Fund. For every purchase made AWJ will be donate 2% of it's profits. It is my way of giving back to a cause that I strongly believe is changing the world. 


Malala with the famous Sheryl Sandberg, the COO of Facebook: another empowering and inspirational woman I admire! (source)

Defining  feminism: Malala’s point of view

Something I really like about Malala is how she defines feminism, which is also how Emma Watson defines it apparently since Malala says she realized she was a feminist after she heard a speech by Emma Watson at the United Nations. 

Malala defines a feminist as someone who fights for gender equality. She means that feminism is not about empowering women at the expense of traditional male privileges: it is about making sure people are judged by the content of their character and not by their gender; which implies that if a man is discriminated against because of his gender, such a feminist would fight on his side.

Feminism is also about realizing that men in traditional societies are more cursed than privileged which brings us to men's role in women's empowerment. I believe the father of Malala explains this very well and I am sure he also writes about this in his women empowerment essay “Let her fly: a father’s journey”. In this Time article, he gives the example of traditional families where men have the responsibility to always support their sisters and wives and where men are also the only ones who can provide for their aging parents since they are the only ones working. Generally speaking, traditional societies are missing out on half the population’s working power: this is also why educating girls matters. 

6 inspirational women empowerment quotes by Malala

  1. “Education is education. We should learn everything and then choose which path to follow." Education is neither Eastern nor Western, it is human.”

An interesting quote about education given the context of certain countries where people are sometimes worried about Western propaganda.

  1. “The extremists are afraid of books and pens, the power of education frightens them. They are afraid of women.”

Women education in the west has definitely contributed to the strength of economies so why are those who are ignorant so afraid? I think it’s because when women start becoming educated, they soon realize that they are equal to men. Hence, those who want to keep populations in the ignorance must see the rise of women as a threat. I think this makes sense and Malala calls it out well.

  1. “With guns you can kill terrorists, with education you can kill terrorism.”

Here, she points out that politicians are treating the symptoms of terrorism with war when they should treat the very source of terrorism with education.

  1. “I don't want revenge on the Taliban, I want education for sons and daughters of the Taliban.”

This is such a strong quote and reveals a lot about her character. Peaceful yet so strong. 

  1. “I told myself, Malala, you have already faced death. This is your second life. Don't be afraid — if you are afraid, you can't move forward.”

Malala is a super woman. What does not kill her makes her stronger! Her traumatic experience gave her purpose which is reflected in this next quote:

  1. “Life isn't just about taking in oxygen and giving out carbon dioxide.”

I love this strong awareness she has about life and it teaches me something – that there is a greater purpose to life than just sustaining yourself! Think bigger! Do something meaningful.

Her confidence in her purpose also allowed her to comfortably argue with the president of the United States: About the meeting she mentions: “I told him that instead of focusing on eradicating terrorism through war, he should focus on eradicating it through education. And I was respectful, I believe, but I told him I did not like his drone strikes on Pakistan, that when they kill one bad person, innocent people are killed, too, and terrorism spreads more. I also told him that if America spent less money on weapons and war and more on education, the world would be a better place.”


Malala with Emma Watson (source)

Donate to the Malala Fund

Empowered women empower women. If you would like to support women’s education you can do so directly through the Malala Fund here:


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